Tag Archives: Sanjeev Singhai

Niche Marketing

On 17th Feb 2011 in my blog post “Advantages of Sickness and Niche Marketing,” I took very unusual way to explain the Niche Marketing. Today once again while watching “Comedy Night with Kapil” I realised that how one can get instant success if one is able to identify the right niche for himself and deliver it to his audience. Kapil …

BRAND POWER THRIVING IN DIGITAL ERA

“BRAND POWER” THRIVING IN DIGITAL ERA: A write up which I dug from old files of February 2007 Date: 27.02.07. The media and telecom industries are moving at broadband speeds toward interactive, on-demand and personalized media experiences, enabling them to offer a wide range of ubiquitous communication and content services while consumers benefit from unprecedented media choices and control of …