Tag Archives: facebook

Your Facebook Page will never Succeed untill…

Each business is talking Social Media and specially Facebook. Each business has or wanting to have a Facebook Page for their business. Each one of them is spending energy and money to make people press the LIKE button on their Business page or to engage their customers. But in spite that everyday millions of people are using Facebook, there aren’t many successful case studied for businesses. When it comes to successful case studies, why only few are referred as success model? Why Facebook business pages are most talked about the campaign promotion and not business success? What are the missing …

Facebook Traffic Decreasing

Facebook Traffic Decreasing: All brands have migrated to newly introduces Timeline format of  Page now. But this policy change came to many brand as huge drop in reach or views of their Facebook pages. The drop has mainly come because new timeline has started counting the visitors differently. Earlier whenever any person was used to visit your Facebook page each visit was counted as UNIQUE visit. But with new timeline if a visitor visits hundred times your page in 12 hours its counted as 1 visit. This is the prime reason for sudden fall in traffic on Facebook page. Brands …

Brand Managers Obsession for Brands – is it relevant on Internet

Brand Manager’s Obsession for Brands: Today, with emergence of Internet, the current generation of brand managers and marketers finds themselves in a challenging situation. On one hand they are finding hard to lose their love for creating brands but on other hand they are also finding hard to keep their brand live and relevant in digital space. In past years, Advertising become Brand centric and mostly made to connect with consumers emotionally and talking about product USPs became less of priority. Large number of creators of advertising started believing that, they can WIN hearts of consumers, if they drive their …

Digital Era, Third Party Credibility and Advertising

Digital Era, Third Party Credibility and Advertising, an Article as Guest Article in Exchange4Media on 22 Aug 2011. http://www.exchange4media.com/e4m/izone1/izone_fullstory.asp?section_id=4&news_id=43210&tag=35704 Everyone talks that Internet has changed this world and we are global village. Now distance, time lapse and unavailability of information don’t exist anymore. Often people ask me what is one SINGLE change Internet brought to our lives. And I say – “It has ignited, the appetite for Information within us”. For every small thing, now we Google as first step. We are now more open to seek information on everything. In good old days, we as advertisers had a much …

Blocking Your Name as Unique User Name

Finding your name as a user name on a social media website is always a challenge that’s why Blocking Your Name as Unique User Name is better. By the time you go to register your name as user name, the same is taken by someone else. In the digital era when world has become a village, it’s difficult to keep your id unique. Therefore it is very important to protect uniqueness of our name, business name or Trade marks. With so many sites available, where you can promote yourself or your business, its important to use a common user id …