Digital Age

BRAND POWER THRIVING IN DIGITAL ERA

“BRAND POWER” THRIVING IN DIGITAL ERA: A write up which I dug from old files of February 2007 Date: 27.02.07. The media and telecom industries are moving at broadband speeds toward interactive, on-demand and personalized media experiences, enabling them to offer a wide range of ubiquitous communication and content services while consumers benefit from unprecedented media choices and control of …